Bayou Bathrooms Privacy Policy

Last Updated: May 2026

At Bayou Bathrooms, we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you visit our website (bayou-bathrooms.com) or interact with us in our showroom.

Under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, Bayou Bathrooms acts as the Data Controller.

1. The Personal Data We Collect

We collect information that identifies you as an individual. This includes:

• Information You Give Us: Your name, billing/delivery address, telephone number, email address, business details (if applicable), and payment card details (processed securely via our payment gateways).
• Information Collected Automatically: Your IP address, location data, browser type and version, device type, operating system, and data regarding how you navigate our website (e.g., pages viewed, time spent).
• Communications: Records of any emails, contact forms, or phone calls you make to us (which may be recorded for training and quality purposes).

2. How and Why We Use Your Data (Lawful Bases)

Under UK GDPR, we must have a valid legal reason to process your data. We use your data for the following reasons:

To Fulfil a Contract

• Purpose: To process and deliver your orders, manage payments, and handle customer service requests or returns.
• Data Used: Name, address, phone number, email, and payment details.

Legitimate Interests

• Purpose: To improve our website experience, identify technical issues, protect against fraud, and manage product guarantees (e.g., keeping your details on file to honour a 20-year bathroom manufacturer warranty).
• Data Used: Technical logs, browsing history, and purchase history.

Consent

• Purpose: To send you marketing emails, newsletters, and promotional offers about our current bathroom ranges and discounts.
• Data Used: Name and email address.

Note: You can withdraw your consent at any time by clicking the "Unsubscribe" link at the bottom of our emails.

3. How We Share Your Information

We do not, and will never, sell your personal data to third parties. However, we do share your data with trusted service providers to run our business and fulfil our obligations to you:

• Payment Processors: To securely handle your transactions.
• Delivery & Logistics Partners: To ship your bathroom products to your home or trade site.
• Marketing & Communication Tools: To send transactional and consented marketing emails.
• Finance Providers (e.g., Klarna): If you choose to pay using finance. (Please review the Klarna Privacy Policy for details on how they handle your data).
• Analytics & Advertising Partners: Such as Google Analytics, to help us understand website performance and provide relevant advertisements.

All our third-party partners are contractually required to respect the security of your personal data and to treat it in accordance with UK data protection laws.

4. Data Security

We implement robust, industry-standard physical and electronic security measures to protect your data. All data transmitted through our website is encrypted using Secure Socket Layer (SSL) software (look for the padlock icon in your browser's address bar). Your data is stored on secure servers utilizing high-level security protocols.

5. Data Retention: How Long We Keep Your Data

We only keep your personal data for as long as necessary to fulfil the purposes we collected it for.

• Guarantees: If you purchase a product with a long-term warranty (e.g., a 20-year guarantee), we will retain your order details for that period so we can assist you with future claims.
• Legal/Tax Requirements: We are required by UK law to keep basic information about our customers (including financial and transaction data) for 6 years after they cease being customers for tax purposes.

6. Your Legal Rights

Under UK data protection laws, you have specific rights regarding your personal data:

• Right of Access (Subject Access Request): You have the right to request a copy of the personal data we hold about you.
• Right to Rectification: You can ask us to correct any inaccurate or incomplete data.
• Right to Erasure ("Right to be Forgotten"): You can ask us to delete your data, provided we do not have a legal obligation or overriding legitimate interest to keep it (e.g., tax records or active guarantees).
• Right to Object/Restrict: You can object to us processing your data for direct marketing.

To exercise any of these rights, please contact our team in writing at:

Data Protection Committee
Bayou Bathrooms
15 Brindley Close, Drayton Fields Industrial Estate, Daventry, Northamptonshire NN11 8RP
Email: contact@bayou-bathrooms.com

7. Cookies and How We Use Them

Cookies are small text files placed on your device to help our website function properly and improve your user experience.

We Use Cookies For:

• Essential Functions: Remembering what is in your shopping basket as you browse.
• Analytics: Understanding how visitors interact with our site so we can fix bugs and improve layouts.
• Targeted Advertising: Helping us measure the success of our search engine adverts and showing you relevant products.

Managing Cookies

You can block or delete cookies through your web browser settings. However, please note that blocking essential cookies may prevent you from completing a purchase or using core features of bayou-bathrooms.com.

For more information, please visit www.youronlinechoices.eu.

8. Right to Complain

If you have any concerns about how we handle your data, please contact us first so we can resolve the issue. You also have the right to lodge a complaint at any time with the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk).